Posts Tagged ‘funding’
-
Crowd-sourcing funding for voluntary projects
I’ve just discovered Kickstarter, a US-based website which allows budding entrepreneurs to crowd-source the money they need to bring their ideas to life. A service designer I know called it “my favourite website of all time”, and I can see where he’s coming from.
Project creators can offer products, services or other benefits (”rewards”) to inspire people to support their project: A hot-air balloon ride to the first person to pledge $300, an invitation to the BBQ for anyone who pledges more than $5. It’s up to each project creator to sculpt their own offers to inspire people to invest.
From crocheted yurts to plans to write everyone in the world a letter, the site is packed with weird and wonderful ideas, but it’s the voluntary projects which really got me thinking - such as this appeal to save a local community garden. Could it be that by stepping away from the format of traditional funding applications, we could actually inspire more creative volunteering opportunities? The very act of selling a simple idea, rather than a huge project plan, seems like a more natural way to test out your idea on the general public. Winning public support could inspire courage to test the boundaries and be really innovative.
I’m a big fan of Junction 49 and its commitment to supporting young volunteers in working together to bring their ideas to life, as well as v’s vcashpoint project. I’d love to see what would happen if we could add crowd-sourced funding into the mix. Something tells me that these young volunteers could teach hardened fundraisers a few tricks, and inspire new creative approaches to promoting charitable giving.
I love the idea of voluntary projects having a whole group of supporters, right from the start, who care enough about a project to dig into their pockets to help make it happen. As Kickstart says, a large group of people can be a tremendous source of money and encouragement.

Comments